Incremental

We build and grow data-driven businesses

From EV charging to AI products, we help companies grow — and we build a few of our own.

17+
Years in EV charging
CEO
Scale-up and turnaround experience
Board
Governance and investor perspective
Global
Assignments and collaborations

Two ways we work with you

Advisory & Leadership

Board positions, interim management, and hands-on advisory for founders, investors, and operators — in EV and beyond.

  • Board roles
  • Interim / fractional management (CEO, COO, etc.)
  • Strategic and operational advisory
  • M&A due diligence and integration

Ventures & Products

We build our own products and services from scratch — using the same discipline and framework we apply with our clients.

  • Plyx.ai — AI-powered personalised books
  • Chargalytics — intelligence for EV charging
  • The Farm — our framework for building companies
  • Jeevo.ai — private AI concierge app
  • Bots in the Fast Lane — turn-based economic strategy game
  • Isle of Bots — turn-based island strategy game for bots and humans

Ventures from The Farm

Learn more about The Farm →
Plyx-inspired layout illustration

Plyx.ai

Create and print personalised books using carefully crafted AI — from first idea to beautifully illustrated hardback.

B2C AI Publishing
Chargalytics illustration

Chargalytics

Intelligence for EV charging. Market analytics, operator benchmarking, site planning tools, and infrastructure data across 30+ countries.

B2B SaaS EV Charging
Jeevo.ai illustration

Jeevo.ai

Your private AI concierge. One app in front of every AI — picks the right model, remembers what matters, and keeps your data on your device.

B2C AI Privacy
Bots in the Fast Lane illustration

Bots in the Fast Lane

A turn-based strategy game where bots and humans duke it out in procedurally generated economies. We built it because we wanted to play it. Beyond the fun, it is also where we benchmark AI models and study how they solve complex, competitive and dynamic tasks.

Game AI Open API
Isle of Bots website screenshot

Isle of Bots

A turn-based island strategy game where bots and humans sit at the same table, with the same rules and the same orders a turn. Bring your own bot, or just sit down. Beyond the fun, it is also where we benchmark AI models and study how they solve complex, competitive and dynamic tasks.

Game AI Benchmark

Insights from the field

View all insights →